Paradisefold Launches Salon Paradise Range
After 6x year-on-year growth, sustainable fashion and lifestyle brand Paradisefold is now launching a luxury Salon Paradise range available to select salons.
“Over the past year our growth has been driven by a close customer connection with our brand's ethos, specifically our commitment to UK production, sustainability, social responsibility, hair maintenance and confident self-expression. We have seen huge unmet demand for luxury silk haircare tools. That’s why we are now broadening how we connect with customers and launching four of our core products into salons.” Founder Andrea Malouf.
Now available to salons for the first time, Paradisefold’s luxury silk tools include the double-lined silk Fold and Turban, silk scrunchies, and the silk pillowcase.
The expansion represents an evolution in our work to help normalise silk haircare and cater to women with diverse hair needs. Paradisefold luxury silk haircare has transformed hair care for those women suffering from breakage, dryness, going through the menopause journey, and the growing curly and coily market.
Naturally hypoallergenic and breathable, Paradisefold’s double-lined 19 momme mulberry silk products are the ultimate chemical-free way to transform hair. Paradisefold Turbans and Folds enhance the quality, look and feel of hair, help reduce breakage and loss, and maintain hair extensions and styling by safeguarding bonds and preventing creases and kinks.
The Salon Paradise offer enables salons to elevate aftercare, especially for extension and colouring services, ensuring that clients receive a luxury experience from start to finish. Paradisefold products nourish and restore hair and skin, saving women time and money, and providing effortless solutions for beautiful hair and skin.
Paradisefold is offering salon professionals with various tiers of service, to cater to all salons that share our ethos, big and small. You can now access the Salon Paradise collection through a trade account. Preview the Salon Paradise range here. For trade pricing and to open a trade account, email [email protected].