Year-Round Colour Protection
Authentic Beauty Concept has unveiled Glow Spray Serum, the latest addition to the brand’s line-up of innovative haircare solutions.
Promising to transform the way you care for your coloured hair, Glow Spray Serum combines ingredients that nourish and protect with a fragrance that envelopes the senses.
From the sun’s harsh rays to chlorine-filled pools, summer weather can take its toll on coloured hair, dimming vibrancy and shine and compromising condition. A multi-functional ‘guardian angel’ for your hair, Glow Spray Serum has been created to protect hair colour and vibrancy, leaving your style healthy, strong, and shiny. Glow Spray Serum offers year-round protection with a UV Protection Booster to shield hair from the harmful effects of UV exposure, as well as enhancing the hair’s natural lustre. It’s a must-have for colour maintenance, whatever the weather!
And because we’re passionate about enhancing and protecting the natural beauty of your hair, Glow Spray Serum also features heat protection to withstand temperatures up to 230°C, safeguarding your hair during styling for healthier, stronger results.
Sustainable and ethical beauty solutions
Combining the purity and potency of natural ingredients with cutting-edge science, Glow Spray Serum supports Authentic Beauty Concept’s core values of exceptional haircare that celebrates natural beauty, while respecting the wellbeing of the environment. This ground-breaking product boasts an innovative formula featuring lab-grown ingredients which help minimise environmental impact, highlighting the brand’s efforts to develop sustainable and ethical beauty solutions. The controlled environment of lab production also ensures a high level of purity and uniformity in these unique ingredients:
Ruby Algae: Known as a powerhouse of protection, particularly against environmental stresses that can lead to hair colour fade, it nourishes and revitalises the hair, restoring its natural shine and vibrancy.
Deep-Sea Water Ferment: Sourced from the ocean's depths, this ingredient is rich in minerals and nutrients and known to hydrate and strengthen the hair fibre.
Weightless texture
Meticulously developed with a feather-light texture, Glow Spray Serum mists onto hair with a weightless finish that makes it perfect for daily use. Blending seamlessly into any style, it enhances softness and shine with zero residue, restoring the vibrancy and condition of coloured hair.
Unique scent profile
Taking the sensory experience a step further, Glow Spray Serum has a unique scent profile to soothe and revitalise the senses. Beginning with sweet, earthy notes of dates intertwined with the subtle spice of cinnamon, the scent develops to a base of milky woods, vanilla, and tonka bean, offering a comforting sweetness that lingers, elevating the haircare routine into a moment of pure indulgence.
Functionality + style
Encased in a sleek, frosted glass bottle, Glow Spray Serum stands as an icon of minimalist design, its packaging reflecting a refined aesthetic, appealing to those who appreciate the beauty in simplicity. The clean lines and understated elegance of the bottle not only complement the luxurious essence of the serum but also elevate the daily haircare ritual into a moment of pure indulgence. Authentic Beauty Concept's dedication to combining functionality with style is exemplified in this design, making Glow Spray Serum a mut-have addition to any beauty collection.
Availability
Glow Spray Serum is available in Authentic Beauty Concept salons as an extension to the Glow range for coloured hair. Salon clients can experience the product as part of the new Beauty Inside-Out service and as a retail product, extending salon-quality care to their daily haircare routine at home.